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Tata Nano launch triggers automobile revolution in India

Posted by atreyee on March 23, 2009

After much hue and cry, Tata Nano, the world’s cheapest car, gets launched finally on 23rd March, 2009. It is billed to give the lower middle class society good hope of owning a four wheeler.

Tata Nano price is a little more than 1, 00, 000 rupees, it gives significant mileage of 22 kmphs on city roads. The four-seat car will have a 623 cc engine and a torque of 48@42500 rpm; a standard which meets even middle budgeted cars.

The look is quite sleek and the fuel capacity of 30 liters (petrol) is quite sufficient. For accessories like air conditioner, there will be additional costs.

Ratan Tata, Chairman, Tata Motors launched Nano Europa in Geneva to get the car global recognition. The car has anyway been world news since its conception because of its unceremonious exit from Bengal. Dispute regarding farmer lands led to an almost legendary altercation between the political leaders there and the car makers had to shift their bags to Gujarat.

They say all is well that ends well and Nano, the world’s cheapest car may bring good luck again to the plunging fortunes of Tata Motors which has declared loss in billions for the last quarter. Production of the car has also taken some beating from the originally thought 2, 50, 000 to the current 50, 000. Nano bookings will be open from April 9 to 25 and the first owner will get to enjoy a ride in his car in July. The fact that there will be no price escalation on the first 1 lakh cars serves as the icing on the cake.

So are you ready to book your Nano for just 2,999?

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